The Importance Of Having A Real Estate For Sale Sign In The Front Yard Of The Home

Dated: 06/28/2014

Views: 642

As your Realtor I have the responsibility of generating the highest price for your home as quickly as possible. In addition to the many high-tech tools I use to market your home, there is one singular low-tech tool that is of utmost importance; the “For Sale” sign.  

The For Sale sign is a key component to the marketing strategy.  
  • Without a sign in the yard, end-consumers who drive by do not know that the house is for sale.  
  • Buyers often find the property actively marketed on the Internet, but when they subsequently drive by the house and do not see a For Sale sign they likely to consider the house unavailable or sold.  
  • Buyers are often sent addresses of candidate homes by their own Realtor. The buyers then drive by to narrow down their list of candidate houses for interior showings. Again, if there is no sign in the yard the buyers are likely to assume there is a mistake, or the house is already sold or off the market for whatever reason.
I have been a licensed Realtor in Louisville for 19 years, and I have experienced numerous situations where signs were knocked over by storms or by neighborhood kids. We have had Realtors tell us that their buyers took our house off their showing list because they were convinced the house was sold when indeed it was still active.  
So, if you are a seller and for some reason you do not want a sign in the yard, please recognize that your house may sell for less and take longer to sell.  
If you are a buyer and you found the house on the internet and there is no sign in the yard, take an extra minute to see if the sign is flopped over in the grass, or call the agent associated with the house on the internet.  
As always, if you need to buy or sell a house in Louisville or surrounding counties, please call me at any time to (502) 664-7827. I have helped many hundreds of clients, I can help you, too.        
Dave Halpern, Realtor
Dave Halpern Real Estate Group
Keller Williams Realty Louisville East
(502) 664-7827
www.SellBuyLouisvilleHomes.com  
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Dave Halpern

Dave Halpern, Realtor, CDPE, is the tireless and dedicated leader of the Dave Halpern Real Estate Group. Dave’s extensive background in negotiating and successfully closing complex real estate trans....

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